Empowering Black and Brown Professionals: Black CannaBusiness Shapes Cannabis Industry

A Community on the Rise: Black CannaBusiness Transforms into Leading Cannabis Ecosystem

PR Newswire

From its humble beginnings as a magazine shedding light on the cannabis landscape, Black CannaBusiness has now burgeoned into the world’s fastest-growing community of Black and Brown professionals in the cannabis domain. More than just a platform, Black CannaBusiness stands as an all-encompassing ecosystem, armed with the tools, resources, and experiences pivotal for researching, launching, and cultivating a cannabis enterprise. With its reinvigorated branding, it further amplifies its core mission of facilitating the increased participation of Black and Brown entrepreneurs in this rapidly evolving industry.

Founder and CEO Kristi Price recalls the catalyst behind establishing Black CannaBusiness. “I recognized that there was a void in both spaces of business-to-business content curated for people of color,” she said. Instead of merely spotlighting the prevailing lack of diversity in the industry, Price wanted to transform the narrative. “I wanted to take the conversation about Black and Brown community beyond the social equity conversations…and do something about it.”

Central to Black CannaBusiness’s new brand ethos is its compelling tagline: “We are the culture, but we mean business.” This sentiment embodies the organization’s dual commitment: celebrating cultural heritage while ardently driving business growth. The refined brand aims to strike a deeper chord with its core audience, which comprises individuals already operating in or eyeing the cannabis industry, alongside other Black and Brown professionals and B2B communities.

Through its diverse initiatives, including conferences and expos, Black CannaBusiness strives to be a nexus for networking, education, and collaboration. As the cannabis sector flourishes, the company remains committed to promoting diversity, spurring innovation, and championing business excellence.

As the industry anticipates the upcoming launch of Black CannaBusiness’s conference and events season, it’s clear the organization is not just part of the cannabis narrative, but an essential driver in its future trajectory.

Join the dialogue at @coolbruthas and embrace the mantra: Remember to always Stay Fresh, Stay True.

PR Newswire. “Black CannaBusiness: The Fastest Growing Community of Black and Brown Cannabis Entrepreneurs and Professionals Unveils Refreshed Brand.” August 15, 2023.