FuelCell and Fresh Foam Fusion for Supreme Comfort and Energy

New Balance has launched the latest iteration of its signature basketball shoe line, the TWO WXY v4. Designed with state-of-the-art technology and attributes to boost performance, the shoe is set to become an essential companion for dual-role players seeking to excel on the court. The shoe will be available from September 22nd at select retail locations and on New Balance’s official website, with a recommended retail price of $120.

The distinctive feature of the TWO WXY v4 is its fusion of the FuelCell technology with Fresh Foam. While FuelCell ensures each step is energetic and vibrant, the Fresh Foam provides unmatched cushioning, ensuring comfort throughout the game. The shoe’s design is further enhanced with a lightweight textile upper, balancing breathability with support. The combined features aim to equip players with the necessary tools to elevate their performance, irrespective of their role during the game.

The TWO WXY shoe line is emblematic of New Balance Basketball’s forward-thinking approach, with Jamal Murray, known for his multifaceted skills and commitment, championing the model.

Trent Casper, New Balance GM for Basketball Design, commented on the launch, stating, “The TWO WXYv4 is a testament to our commitment to elevating our athletes’ capabilities. By marrying our key FuelCell and Fresh Foam technologies, we’ve designed a shoe to push players beyond their limits on the court. It’s not merely about enhancing performance but about reshaping the game. Jamal’s prowess on the court exemplifies this.”

Several New Balance-sponsored NBA players, including Jamal Murray, Tyrese Maxey, Dejounte Murray, Darius Bazley, and Aaron Nesmith, are set to don the TWO WXY v4 for the 2023 NBA season. The shoe’s primary launch color theme, termed Dualism, mirrors the dual-role player’s philosophy, emphasizing versatility and eliminating on-court vulnerabilities. Additionally, other notable color schemes like My City and Metal Mal resonate with the vintage Denver color aesthetic and Jamal’s passion for video gaming, symbolizing his sense of invincibility during gameplay.

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