In the fast-paced world of sports shoes, the blend of traditional design and contemporary innovation frequently gives rise to iconic styles. Today, we bring you the exclusive scoop on PUMA’s newest release, the reimagined Slipstream BBall, a modern-day tribute to the brand’s hallmark basketball shoe from the ’80s, built for the court and validated on the streets.
The revamped Slipstream BBall, sporting a chic low-top design, is a testament to its distinguished lineage while confidently striding into the future. It features striking lines, updated details, and cutting-edge materials. PUMA’s emblematic Formstrip makes a dramatic visual impact on the shoe’s upper, giving it a unique charm.
The overhauled heel and strategically positioned cuts on the shoe’s upper reveal vibrant color accents, infusing a touch of modernity into the silhouette’s renewed look. The shoe, with its immaculate white leather upper and lively green highlights, proudly displays a commemorative badge on the tongue, a tribute to PUMA’s rich basketball legacy spanning over three decades.
To commemorate the launch of the Slipstream BBall, PUMA has produced a sun-drenched editorial, captured by acclaimed photographer Quentin De Briey, set against the timeless backdrop of West Coast street courts.
Starting June 1, 2023, the PUMA Slipstream BBall will be available for purchase at PUMA flagship stores, PUMA.com, and select retailers.
The original PUMA Slipstream, a high-top basketball shoe, was introduced in 1987 as the successor to the SKY LX. Marketed as a performance model “engineered for the serious player,” the Slipstream was a pioneer in its use of innovative materials, featuring unique embellishments like faux snakeskin, leather, and faux fur.
In 2002, PUMA reissued models like the Slipstream Snake and Slipstream Beast to cater to the Japanese market’s love for standout designs. This led to the creation of exclusive made-in-Japan versions and other collectible editions. In 2022, PUMA celebrated the silhouette’s 35th anniversary by reissuing the Slipstream.
With the launch of the new Slipstream BBall, PUMA continues its tradition of merging heritage with innovation, offering a shoe that’s not just designed for the game, but also for the style-conscious player. After all, in the world of sports shoes, we don’t just play the game, we also play with style.
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