Kyrie Irving Joins KICKS CREW as Chief Community Officer and Investor
NBA superstar Kyrie Irving announces his partnership with KICKS CREW, assuming the role of Chief Community Officer and investor.
NBA Rookie Scoot Henderson’s Unveils Signature Shoe
“PUMA’s latest release, the Scoot Zeros Georgia Peach, pays homage to NBA rookie Scoot Henderson’s journey from Marietta, Georgia, to the basketball world stage.
PUMA and Andrew Burgess Collaborate on Sustainable Fashion Collection
The PUMA x VIVID VISIONS collection showcases the innovative use of recycled RE:FIBRE fabric, merging modern aesthetics with a commitment to sustainability.
Cord Jefferson’s “AMERICAN FICTION”: Satirical Take on Media Stereotypes
Cord Jefferson’s directorial debut, “AMERICAN FICTION,” starring Jeffrey Wright, tackles cultural stereotypes in a satirical narrative.
PUMA Unveils MB.03 x DEXTER’S LABORATORY: A 90s Nostalgia Basketball Line
PUMA’s latest release, MB.03 x DEXTER’S LABORATORY, merges 90s nostalgia with modern tech in a collaboration with Warner Bros Discovery Global Consumer Products. The retro-inspired sneakers and a collection of 90s-themed apparel, set to drop soon.
PUMA’s Innovative Sustainability Experiment: From Sneakers to Compost
PUMA’s RE:SUEDE sneakers defied industrial norms by transforming into compost after a unique sustainability experiment. Volunteers wore these eco-conscious shoes, and their journey from sneakers to compost unfolded, showcasing PUMA’s dedication to sustainability.
NBA All-Star Darius Garland Partners with New Balance
Cleveland Cavaliers’ standout Darius Garland has joined New Balance as a basketball ambassador, solidifying the brand’s presence in the basketball sphere.
