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Adidas and Overtime Elite Forge Exclusive Multi-Year Partnership

October 23, 2023

The new multi-year agreement establishes adidas as the exclusive apparel and footwear sponsor for Overtime Elite (OTE). Both brands champion an athlete-first approach, aiming to cultivate the potential luminaries of tomorrow.

Introducing the MB.03 Toxic: PUMA and LaMelo Ball’s Radiant Creation

October 22, 2023

Fresh from their recent PUMA x LaFrancé collaboration, the MB.03 Toxic showcases Ball’s distinct “Not From Here” style, reflecting his playful belief in otherworldly origins.

Adidas and Yohji Yamamoto Unveil the Y-3 GENDO Sneaker: Past Meets Present

October 16, 2023

Adidas teams up with Yohji Yamamoto to launch the Y-3 GENDO sneaker. Drawing inspiration from the Japanese concept of “Ma”, it fuses tradition with modern design elements.

Marvel, Sony, and Adidas Unveil Peter Parker Advanced Suit and Venom Collection

October 12, 2023

Adidas collaborates with Marvel and Sony to launch the Peter Parker Advanced Suit collection, inspired by Spider-Man 2 for PlayStation®5. A unique merge of gaming narratives and athletic wear.

red and black sony ps 4 game controller

Sony’s Next-Gen PS5: Revamped Design, New Features, Ready for Global Launch.

October 10, 2023

Sony has announced its latest PlayStation 5 model, boasting a more compact design and greater storage. The revamped PS5 features distinct cover panels and flexibility in Blu-ray Drive purchase.

Jaden Smith Unveils New Balance 0.01: A Fusion of Style and Identity

October 9, 2023

Jaden Smith’s vision of unity shines through the New Balance 0.01 sneaker. A blend of tradition and individuality, this global sensation merges classic design with contemporary flair.

Eco-Friendly Football Fashion: PUMA and P.A.M.’s New Collection

October 4, 2023

PUMA and P.A.M. redefine sportswear with a sustainable, football-inspired collection. Gamified graphics meet eco-conscious materials in this innovative collaboration.

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